Event & Tour marketing
Established in 1988, Shobana Jeyasingh Dance is one of the world’s leading dance companies.
The Cogency has most recently worked on their tour of Bayadère – The Ninth Life, a new commission by The Royal Ballet's Studio Programme, the company's reimagining of the classical ballet La Bayadere.
The Cogency also worked with the company in their 25th anniversary year. This included supporting the delivery of the 25th branding and the launch of a new website. Previously The Cogency providing additional marketing support to help deliver two sold-out shows at London’s Queen Elizabeth Hall and on tour for the company’s new commission Strange Blooms in a double bill with the seminal early work Configurations.
In past years, The Cogency also delivered marketing for Shobana Jeyasingh Dance’s tours of Flicker and Transtep.