Our support of the 14-18 NOW 2016 season launch

05.02.16

Last month, our major project 14-18 NOW announced its 2016 season to a fantastic response. As the marketing consultants, our role for the day of the launch was to develop and play out the digital campaign, this included live streaming the launch via Periscope, we produced film content to screen at key moments during the speeches including the 14-18 NOW – The Story So Far film, and co-ordinating the 14-18 NOW partners’ social media strategies for the day which resulted in a huge amount of support from all of our partners, stakeholders and the general public.

The announcement reached 10.1 million Twitter users on the day of the launch – see the reactions here.

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A great opportunity for young people living in Brent⬇️, find out more here: https://t.co/QhWKszsT4d https://t.co/FpDyN4aA9M
Check out the launch of This is Croydon, what a borough! What an exciting year ahead! #ThisisCroydon https://t.co/4SQOPlKOPe
In 2018 we worked with @1418NOW on Danny Boyle’s Pages Of The Sea, marking 100 years since armistice. An amazing an… https://t.co/A0O2HkykcE
We're delighted to be at the Culture is Ordinary conference today as part of our role as Marketing & Communications… https://t.co/JaoyjPOu3M
Great job opportunity at WOW 👇 https://t.co/IU05qCjCfx
It’s all about perception…how do YOU experience the world? Give this fascinating & fun survey a go - no spoilers h… https://t.co/qbDw4Xyv3L
We were proud to be the marketing consultants for 14-18 NOW’s 5 year programme of events for the WWI centenary, its… https://t.co/kSjSiLAXzW
It’s National Rescue Dog Day raising awareness for the countless dogs in shelters who deserve a second change at a… https://t.co/IO6os5kWeJ
Good luck @southampton2025 wishing everyone a brilliant day! #MakeItSO https://t.co/JMiD6qLF6J
We spent an exciting morning at Woolwich Public Market for previews of the extraordinary @Drea_m_machine. It opens… https://t.co/Lw6U91UqXX