14-18 NOW

Marketing Consultancy

14 18 Now Cogency
14 18 Now Cogency
14 18 Now Cogency

The Cogency have been the marketing consultants for 14-18 NOW since 2013, working on their major seasons in 2014, 2016 (and 2018) and the on-going commissions inbetween. The marketing strategy is fully integrated with the PR strategy, enabling key moments to generate UK-wide awareness – so far, reaching an audience of more than 30 million people.

The start of the 2016 season saw the relaunch of the website, season brochure creation and live-streaming of the press launch.

Over the seasons, we have worked closely with hundreds of partners, producers and venues on the commissions to promote the work and secure effective branding of 14-18 NOW on a range of projects including LIGHTS OUT, Letter to an Unknown Soldier, #PoppiesTour, the Dazzle Ships series, Dr Blighty and We’re here because we’re here.

1418now.org.uk

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We can highly recommend a tour of this fabulous building! @coronettheatre https://t.co/x113FGJjeB
Congratulations @1418NOW & @ProfileBooks
We'll be there! Final event in this year's inaugural #JointheDocks festival @YourRoyalDocks https://t.co/VBScjgLPBe
The SE London members of the team have been enjoying #PeckhamandNunhead @freefilmfest. Tonight is John Carpenter's… https://t.co/sWUhHWXZ0v
Oooh, chance to win 2 (free) tickets to the very sought-after @openhouselondon tour of Millennium Mills… https://t.co/x92emb0XuE
We're delighted to be working again with @coronettheatre on their new A/W season. Booking now open. Aurelia Thierre… https://t.co/s0p6TmP7Bt
We enjoyed the opening of Vestiges and Bloom, a photographic celebration of the heritage of #RoyalDocks. by… https://t.co/pgtNv01d8V
We'll be there! Join us for @YourRoyalDocks finale to #JointheDocks from our friends @EEALondon https://t.co/8maC0xDGS4
RT @orncgreenwich: Throughout @L_D_F 14-22 Sept, #PaintedHall ticket holders can see beautiful works by Matt Nichols @Cockpit_Arts, @olivia