The Cogency was appointed in January 2025 to manage communications for Illuminated River, the world's longest public art commission.
Created by artist Leo Villareal, the artwork spans nine bridges in central London transforming the Thames at night.
Our role is to maintain and grow awareness of Illuminated River and its public programmes, particularly to audiences 18 - 35, developing new creative collaborations, content and reinvigorating and growing following on the social channels.
In our first six months we have seen:
The Cogency previously worked with Illuminated River In 2016/17, engaging Londoners with the scheme, during the public engagement and global design competition phases of the project.