Manchester International Festival

Event marketing & strategic consultancy

manchester international festival cogency

The Cogency has worked with MIF since the inaugural Festival in 2007, when we delivered marketing campaigns for several events including Monkey: Journey to the West, a collaboration between Damon Albarn, Jamie Hewlett of Gorillaz and director Chen Shi-Zheng.

The Cogency’s Cathy Gallagher was the Marketing Director for MIF09 & MIF11, living in Manchester for much of the time and helping to evolve the brand. In this role, she oversaw all aspects of the marketing strategy and delivery, including managing the team, evolving the brand, setting income and audience targets, developing the website and digital communications, and working with promotional and media partners. For MIF13 & MIF15, Cathy provided strategic support and managed the ticketing team.

We continue to work with the internal team on MIF17, providing support on ticketing and evaluation.

Some of our favourite MIF projects include: Kenneth Branagh’s Macbeth, The Life & Death of Marina Abramovich, Bjork’s Biophilia, Rufus Norris & Damon Albarn’s Doctor Dee; Adam Curtis & Punchdrunk’s It Felt Like a Kiss and So it goes… with New Order and Liam Gillick.

mif.co.uk

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This time last year we worked with @1418NOW and partners across the UK and Ireland on Danny Boyle’s #PagesOfTheSeahttps://t.co/DEo45mK4mR
Another chance to catch #PeterJackson's stunning film for @1418NOW and @I_W_M https://t.co/siYpBw7fT8
The incredible #GraceJones has been announced as curator of the 2020 #meltdownfest @southbankcentre! We remember ma… https://t.co/o1lBPYRP7V
Be sure to catch this stunning show from our friends @coronettheatre - only a few tickets left! #Shadows https://t.co/bikgWOQRsF
More jobs @MIFestival could it be you? https://t.co/L7gboA1tJf
Forget Hallowe'en and get yourself along to this fantastic show @coronettheatre. Last night tonight.. https://t.co/hzMcJp4iou
We're there tonight! check out the review for #SweetLittleMystery @coronettheatre https://t.co/F1fSt4lty8
Our friends @GDIFestival are seeking an Engagement & Access producer https://t.co/LWMl7lT7k4
Fantastic evening @coronettheatre watching the sublime Another look at memory. Just 2 more performances tonight and… https://t.co/Vx0t6BhtZU